From the April 2009 Green with ENVY Issue (envymags.com) ....

Who would have thought that drinking could help the planet? The Londoner has taken the intiative to recycle all their glass bottles, beer and dry goods boxes as well as their cooking oil, which is ultimately turned into biofuel. In March they launched the Drinking with Benefits party, encouraging trecycling in the bar and nightclub industry ... So afteryou've watched the soccer game on their 96" projection screen and drunkenly battled it out in the Dart League, know that just by drinking at the little British pub, you conserving precious materials and resources.